Startup (Or Starting Over) Marketing:

Starting a practice is hard. Starting to market it doesn't have to be.

Based on my experience helping clinics build their online presence from the ground up, I've created this course to share the why, what, when and how to get your practice's brand set up online BEFORE you open, so you can focus on business at hand when patients start streaming in your doors.

What You'll Learn:

View this 75 minute video lecture, complete with course notes, recommended providers, the ultimate setup checklist and all the resources you need to get your practice listed (and found!) online.

  • What (and when) to set up social media platforms like Facebook and Instagram

  • Verifying profiles and earning reviews before you open on Google, Yelp and Nextdoor

  • Website: choosing a company, setting up a "Coming Soon" page and more

  • Email Marketing: growing your subscribers before you open

Course curriculum

  • 1

    Startup Success

    • Lesson: Startup Success
    • Course Notes: Startup Success
    • Startup Checklist
    • Additional Resources

Meet Your Teacher:

Caitlin DeWilde, DVM

Caitlin DeWilde, DVM

Dr. Caitlin DeWilde is a practicing veterinarian and founder of The Social DVM, a consulting firm devoted to helping veterinary professionals manage and grow their social media, online reputation and marketing strategies. She has partnered with small and large animal veterinary practices, national industry groups, non-profit organizations, and individual veterinarians to create practical yet creative strategies to succeed online and in practice. She is a graduate of the University of Illinois College of Veterinary Medicine and a recipient of their Outstanding Young Alumni Award. She is also an alum of the AVMA’s Future Leaders Program. In her free time, she enjoys travel, photography, and of course, the many hilarious corgi and cat-related videos on social media.